nutrition club Guidelines to Run and Operate a “NC Centre” – Western
Australia
Guidelines:
The WA Nutrition Cub Owners Committee (Kim Broemer, Mariani Broemer, Bruce Hutchinson, Kaye Hutchinson, Bill Bell) have established the following points as a guide to operating a successful club. It is important to recognize that each club will have its own unique environment and style; however, the fundamentals should remain the same. Keep in mind that your club should be a member based model, the more attractive and interesting the activities you provide the more likely will be your clubs success. These Guidelines should be read in conjunction with the Herbalife Australia Nutrition Club Manual.
Purpose of an NC:
1. Promote two Supervisors per month
2. Duplicate the Nutrition Club
Partners/Associates:
Partners own the Nutrition Club and define the club specific style and requirements. Associates work as per arrangements made with the owners for a specific time period with the purpose of learning to open their own club. Partners/Associates:
1. Agree to be rostered for cleaning the club each week.
2. Go out and invite people into the club
3. Learn how to make shakes and support the club presentations and operations
I must (Partners & Associates):
1. Work to maintain a consistent member base of 50 monthly members in my club
2. Hand out 10-20 invitations to my club a day
3. Aim to get 1-3 new members in my club everyday
4. Keep my purpose in mind at all times (promote 2 new supervisors per month)
5. Keep my club clean, neat and inviting at all times.
6. Respect and operate within the guidelines of local council and Herbalife’s rules and regulations
7. Attend every HOM, STS, Supervisor training and corporate event.
Rules and Ethics and Responsibilities:
1. Open and close and operate my club to the timetable outlined to my members
2. Have my own stock, flyers, product brochures (product information flyer) and presentation book to operate in a club
3. Have my own customer filing and follow up system in place
4. Work in a team environment and treat everyone’s prospects and distributors with care and respect
5. Not sell products to another person’s prospect or member
6. Agree and abide to Herbalife Distributor Code of Honour in Book 4 of the new IBO (Herbalife Distributor Code of Honour Page 100 and 101)
Nutrition Club Guidelines – Western Australia 26 September 2010
Skill Check List (Owners & Associates) – Can I:
1. Operate the scales and explain the data quickly and
properly to a prospect
2. Correctly record the data on a wellness evaluation
sheet
3. Confidently make recommendations to a prospect on
what membership is best for them
4. Sell a monthly membership and file a persons data
for future reference
5. Make all the shakes displayed on the recipe board
6. Confidently ask a prospect to bring their C.O.I to
the club
7. Organize a shake party/ Grand Opening or an office
wellness evaluation
8. Train new prospect
9. Explain the Herbalife company history, marketing plan
10. Run a HOM and product training.
11. Duplicate and set a new club for my downline
Possible Club Activities:
1. Yoga nights
2. Movie Nights
3. School, Charity, local communities involvements
4. Walking groups
5. Kids parties
6. Member’s Birthdays
7. Recognition wall for weight loss
8. Healthy cooking nights
9. Guest speakers: e.g.: fitness advisers or nurses etc
10. Painting, drawing, art and craft activities.
Step by Step Daily Method of Operation in Nutrition Club:
- Meet and greet the prospect, smile and create a comfortable atmosphere.
- Explain briefly what the centre is about (30 seconds) and that they will have a FREE wellness evaluation and Shake etc.
- Obtain their name and details for the Nutrition Center form
- Introduce to Dr Luigi and measure their height
- Do the wellness evaluation including completing the health questionnaire.
- Explain the results of the Tanita scales readings
- Use the Nutrition Club poster and explain the roll of the Club – every time they come, they will receive complimentary an aloe shot to cleanse the digestive system, a delicious protein shake and herbal tea to help them to burn fat and give energy.
- Introduce each member to another member.
- Use the Product poster to explain the product they will get
- Offer the membership choices
- Don’t oversell on the first day. Your purpose is to build a relationship and present more on day 2, 3 etc: lifestyle change, importance of healthy breakfast, daily basic nutrition, the doctors (science behind the products).
- Your Goals:
– Invite the club members to HOM, STS, etc
– Convert the club members become distributors before 10 days membership
ended.
-Focus on recruit 2 new supervisors every month.
Nutrition Club Guidelines – Western Australia 26 September 2010
Frequently Asked Questions in operating NC’s in Western Australia
Question – How much should be charged at an NC?
Answer – The NC membership charge is for a visit to the Club. At each visit the member receives a complimentary Shake, Herbal Beverage and Aloe shot.
The charge is based on $7.95 per visit and memberships are sold in multiple days. The suggestion is: 3 day membership, 10 day membership, 20 day membership.
Each NC may vary the number of days and promotions may be in place such as buy 10 and get one free.
Question – If a guest is invited to a NC, who does it belong to?
Answer – A guest that is invited to a NC for a Wellness Evaluation and to become a member, that guest belongs to the person whose name is on the invitation flyer. If a guest comes to the club and does not join but gets invited at a later stage by another invitee and joins that guest belongs to the latest invitee.
In addition, NC Owners/Associates/Consultants/Distributors must operate inside the Herbalife Distributor Code of Honour in Book 4 of the new Career Manual (pages 100 and 101). This also means prospects or club members that have a presentation such as HOM etc. within 60 day should be asked to go back to the distributor that gave them the original presentation.
Question: Can products be sold from a NC?
Answer – NC Owners/Associates/Consultants/Distributors will abide by the rules of running a NC. No product can be supplied or delivered from the club’s premises during club operating hours. ORDERS CAN be Taken but delivered after club operating hours.
Question – What is the purpose of an Associate/Consultant when working out of a NC?
Answer – The purpose of an Associates/Consultant is to learn how to operate a NC so they can open their own club. The Associates/Consultant must not negotiate or commit the club to any business dealing or commitments without the expressed permission of the owner.
Associates/Consultants can operate out of a club, only with the permission of the NC owner and must abide by the rules set by that owner.
Question – Can an Associates/Consultants/Distributors invite COI’s to a NC to have a Shake, Aloe & Tea.
Answer – Associates/Consultants/Distributors that have been invited to work in a NC that wish to use the NC for one on one presentation’s, group presentations like
grand openings etc. and offer a shake, aloe and tea to their COI can pre-purchase a 3, 10 or 20 day membership. Each visit by their COI can be marked out of their membership card each time they use it.
Question – Can Associates/Consultants/Distributors bring their own products into a NC for their own use?
Answer – No, all Products used in the Club are supplied by the Nutrition Club Owner.
Question – To who does Membership Fees belong to?
Answer – Membership fees belongs to the Club.
Nutrition Club Guidelines – Western Australia 26 September 2010
Question – Can a Distributor from another line or out of the owner’s royalty pay line invite a guest to your NC?
Answer – Only with the owner’s permission, they must first call and make an appointment for that guest to visit. They must realize this is only provided occasionally to COI and not to consistent guests from lead generation. These guests must purchase the minimum 3 day membership and have no right to any promotional offer the NC owner is using at that time.
Question – Can a Distributor from another line (either inside or outside the Owner’s organization) come and learn how you operate a NC in your club?
Answer – Yes with a written approval of their up-line Tab team member and for a fee of $125 and for a maximum of 3 days. They also must use the owner’s flyers in the training. All members, customers and distributors that come from that training belong to the owner of the NC. In that period, the distributor is not allowed to conduct other DOM’s or invite COI to the club.
Question – Can Owners/Associates/Consultants/Distributors of one club invite COI to another club.
Answer – Yes only with the permission of the owner.
A reciprocal agreement has been made between the owners of the initial three W.A. Nutrition Clubs.
By agreement club owners have reciprocal right to invite their COI as guests to the other clubs. The guests will be given a written reference. Those guests are not entitled to any promotional offers that club offers (minimum 3 days purchase applies). New NC’s should comply with this agreement.
Nutrition Club Guidelines – Western Australia 26 September 2010